{"id":42,"date":"2016-06-03T13:48:31","date_gmt":"2016-06-03T13:48:31","guid":{"rendered":"http:\/\/chiefleadershipofficer.com\/?page_id=42"},"modified":"2020-03-01T14:07:08","modified_gmt":"2020-03-01T14:07:08","slug":"book-preview","status":"publish","type":"page","link":"https:\/\/chiefleadershipofficer.com\/index.php\/book-preview\/","title":{"rendered":"Book Preview"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"http:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-book-cover-mock-up-person-holding.png\" alt=\"\" class=\"wp-image-97\" srcset=\"https:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-book-cover-mock-up-person-holding.png 800w, https:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-book-cover-mock-up-person-holding-300x200.png 300w, https:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-book-cover-mock-up-person-holding-768x512.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure><\/div>\n\n\n\n<p><em>Chief Leadership Officer<\/em> is a disruptive message to most CEOs&#8230; in a good way!&nbsp; CEOs, like CLOs, seek profits. CLO is the most profitable way to be in business provided the CEO is willing to make the tough shift to become a CLO. Learning to do business <em>more completely right<\/em> builds upon the skills and strengths of a CEO plus it adds the power of purpose and leadership competency with people, especially the CEO.&nbsp;<\/p>\n\n\n\n<p>This message and method of leadership anticipate where business is headed and where you as a CEO and organization want to be regardless of your position in the company. Below, dig into the Prologue and Chapter 1.<\/p>\n\n\n\n<p><em>Chief Leadership Officer<\/em> is also available on Audible for your listening pleasure. <a href=\"https:\/\/chiefleadershipofficer.com\/index.php\/clo-audible-audio-sample\/\">Listen here.<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\"><strong>Prologue<\/strong><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\">You Run Things<\/h4>\n\n\n\n<p>You run things. You make decisions. You manage a P&amp;L. People look to you for direction and answers. You want very satisfied customers. You willingly weigh the risks and the rewards in order to make sound decisions that move the business forward.<\/p>\n\n\n\n<p>You know the feelings of being overwhelmed and low as well as the joys and the highs of success. You persistently pursue improvement. You seek more\u2014a better life, family, team, and customers. You strive to make a difference and make money. You willingly grasp the reigns of the beast called a business because its possibilities are endless.<\/p>\n\n\n\n<p>Amid your inspiration, aspiration, and perspiration lives frustration. Yes, you\u2019re a Chief Executive Officer, even if not in title, because in reality we\u2019re all running something.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\"><strong>Chapter 1<\/strong><br><strong>Hey, It\u2019s Just a Cup of Coffee<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-center\">The task of an executive is not to change human beings.<br>Rather as the Bible tells us in the parable of the talents, the task is to multiply the performance capacity of the whole<br>by putting to use whatever strength,<br>whatever health, whatever aspiration there is in individuals.<\/p>\n\n\n\n<p class=\"has-text-align-center\">Peter F. Drucker<br>The Effective Executive<br>Management Consultant, Educator, and Author<br>1909\u20132005<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"100\" src=\"http:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-Coffee-Mugs-300x100.png\" alt=\"\" class=\"wp-image-79\" srcset=\"https:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-Coffee-Mugs-300x100.png 300w, https:\/\/chiefleadershipofficer.com\/wp-content\/uploads\/2017\/05\/CLO-Coffee-Mugs.png 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>Your smartphone rings and up pops the name and image of Chris, a wisecracking good friend and respected CEO colleague. You smile. One can never tell what this spirited guy is up to, but he\u2019s typically fun and interesting.<\/p>\n\n\n\n<p>\u201cHi, Chris.\u201d<\/p>\n\n\n\n<p>\u201cDrop everything! Join me. Come grab a cup of coffee with an old friend of mine who\u2019s in town for just a couple more hours. He invited me to attend some presentation he did earlier this morning. I was already booked but free in the afternoon. I\u2019m just about to pick him up and then take him to the airport. We\u2019re stopping for a jolt of java at Latte Out Loud, a coffee shop someone at his conference recommended to him. You two will enjoy getting to know one another. You in?\u201d<\/p>\n\n\n\n<p>Scanning your calendar quickly you see it is free. \u201cYeah, see you there. I\u2019ve never been there, but I know the place. It\u2019s one of those funky independent coffeehouses near the airport.\u201d<\/p>\n\n\n\n<p>Chris said, \u201cGreat! I\u2019ll have a mug of coffee waiting for you. Black, right? Hurry over. This should be interesting!\u201d You detect a hint of sarcasm in his voice.<\/p>\n\n\n\n<p><em>What\u2019s Chris up to?<\/em><\/p>\n\n\n\n<p>Intrigued about your impromptu meeting and Chris\u2019s mystery friend, you arrive and park your car in an open spot at the front door of the cafe. Getting a good parking spot is always great. Fresh coffee aroma and two baristas greet you.<\/p>\n\n\n\n<p>As promised, there\u2019s a steamy ceramic coffee mug awaiting you. Introductions are made. You sit down. The conversation begins.<\/p>\n\n\n\n<p><strong>The Intervention<\/strong><br>Chris and his friend clearly have a good history, albeit with Chris it is bound to be a bit offbeat. He\u2019s the kind of guy who drives an expensive car, wears fancy watches, and carries a wad of hundred dollars bills just because \u201cI like the feel of cash in my hands.\u201d For all his color and show, he\u2019s a good friend, devoted family man, and astute businessman.<\/p>\n\n\n\n<p>You pick up on the familiarity of this warm and well-worn friendship going back to days on the playground. Chris and you have a great relationship begun in your respective adult working years. You\u2019re honored that Chris invited you to be a part of his reunion.<\/p>\n\n\n\n<p>Given that his friend has a flight to catch, Chris seems unusually anxious to move the conversation along. Cutting short the small talk, he suggests a business card exchange. You each oblige him.<\/p>\n\n\n\n<p>Chris grabs his friend\u2019s business card out of your hand only to flash it right in front of your eyes. He points his finger tip to the job title. With a cackle, Chris demands of you, \u201cRead this. Out loud.\u201d<\/p>\n\n\n\n<p>Unsure of Chris\u2019s motivation, you comply and read it aloud, \u201cChief Leadership Officer.\u201d<\/p>\n\n\n\n<p>Chris turns to his friend and with a syrupy drip of teasing said, \u201cWell Mr. Chief Leadership Officer, before I put you on the plane back home to Pittsburgh, tell us the story of why you call yourself that instead of a Chief Executive Officer. Did you get a CEO demotion or something? Start from the top.\u201d<\/p>\n\n\n\n<p>Chris turns to you and mocks, \u201cI\u2019ve been waiting to hear this for some time! I mean really, a Chief Leadership Officer. How fashionable!\u201d<\/p>\n\n\n\n<p>Turning to his friend, Chris chided him further, \u201cReally? Why don\u2019t you just call yourself a CEO like the rest of us? No. You\u2019ve got to be special. Got to be different. A \u2018CLO.\u2019 What gives?\u201d<\/p>\n\n\n\n<p>Taking the ribbing in stride, Chris\u2019s friend said, \u201cIf I didn\u2019t know you cared so much I\u2019d think you didn\u2019t care at all. Most of all I\u2019m happy you finally learned to read.\u201d<\/p>\n\n\n\n<p><em>You think, Touch\u00e9, Mr. CLO. This should be fun!<\/em><\/p>\n\n\n\n<p>The CLO and you exchange looks in mutual realization that this is more than a cup of coffee. It\u2019s an intervention!<\/p>\n\n\n\n<p>Admittedly, you\u2019re curious. You think, a <em>Chief Leadership Officer? What is that anyway? A fancy title for the head of HR? Is that like the lead trainer or something else?<\/em><\/p>\n\n\n\n<p>Rather than coddle Chris\u2019s antics, the Chief Leadership Officer offers a direct response, \u201cA few years ago I transitioned from being a CEO to a CLO. I\u2019m still the top officer in my company.\u201d<\/p>\n\n\n\n<p>\u201cWhy?\u201d asks Chris.<\/p>\n\n\n\n<p>\u201cIn a nutshell, a CLO is a more complete leadership approach than a CEO. A CLO has a heart for service, a head for profit, the resilience of the military, and a moral imperative. Our value of \u2018Everyone Profits\u2019 calls for high mastery of management and leadership to integrate and produce an abundance of positive results. We all exist to increase the wealth of the world. I\u2019ll explain it more if you wish.\u201d<\/p>\n\n\n\n<p>\u201cSo-o-o noble,\u201d teases Chris. \u201cYou said \u2018we.\u2019 There\u2019s more like you? Can\u2019t a CEO do the same thing and keep the title?\u201d<\/p>\n\n\n\n<p>\u201cNo. Words carry meaning and emphasis. A Chief Executive Officer\u2019s job is to execute or carry out plans. A Chief Leadership Officer\u2019s job is to lead. Changing my title is a clean break from the CEO-run system and patterns of the past. Being a CLO better represents my true role and responsibilities to my stakeholders.\u201d<\/p>\n\n\n\n<p>\u201cHmmm,\u201d let out Chris. \u201cInteresting, as in blind date interesting,\u201d alluding to the quip that a person described as \u201cinteresting\u201d is code for ugly and strange.<\/p>\n\n\n\n<p>Chris challenges, \u201cWhat\u2019s different from being a CEO?\u201d<\/p>\n\n\n\n<p>\u201cA CLO has three major charges. The first is to position the organization be a leader in its chosen field.<\/p>\n\n\n\n<p>\u201cThe second is to position the people to be leaders on and off their jobs.<\/p>\n\n\n\n<p>\u201cThe third is to integrate the prior two to be increasing wealth so everyone profits\u2014a caveat being that financial gain is but one aspect of wealth and profit.\u201d<\/p>\n\n\n\n<p>As this extemporaneous inquisition begins, you sense a mix of personal amusement and curiosity to learn more. Chris, the former trial attorney turned real estate developer success story, cross-examines his long-time friend. <em>This should be fascinating. Hey, it\u2019s just a cup of coffee.<\/em><\/p>\n\n\n\n<p>The Chief Leadership Officer is graciously good-humored with Chris and unfazed by Chris\u2019s boisterous manner. In fact, he seems accustomed to and entertained by Chris\u2019s antics.<\/p>\n\n\n\n<p>Chris opened his \u201cdeposition\u201d of the CLO with, \u201cLet\u2019s start with the backstory. How did this fanciful CLO thing start?\u201d<\/p>\n\n\n\n<p>\u201cChris, you probably remember my Pops, my great-grandfather.\u201d And so the CLO mounted his \u201cdefense.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chief Leadership Officer is a disruptive message to most CEOs&#8230; in a good way!&nbsp; CEOs, like CLOs, seek profits. CLO is the most profitable way to be in business provided the CEO is willing to make the tough shift to become a CLO. Learning to do business more completely right builds upon the skills and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"footnotes":""},"class_list":{"0":"post-42","1":"page","2":"type-page","3":"status-publish","5":"entry"},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/Pa2JNE-G","_links":{"self":[{"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/pages\/42","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/comments?post=42"}],"version-history":[{"count":14,"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/pages\/42\/revisions"}],"predecessor-version":[{"id":315,"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/pages\/42\/revisions\/315"}],"wp:attachment":[{"href":"https:\/\/chiefleadershipofficer.com\/index.php\/wp-json\/wp\/v2\/media?parent=42"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}